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Reading Harley-Davidson is the place for all bike enthusiasts from across the Thames Valley.
Last weekend the dealership celebrated its fourth birthday in style with their very own Birthday Carnival.
The store opened in April 2015 and has gone from strength to strength ever since.
The team at Reading Harley-Davidson love nothing more than to throw a fantastic party for all to enjoy, and have been planning the carnival for months so it was great to see it as such a success.
Customers, friends and bike fanatics flocked to the shop on Wokingham Road to check out the Carnival-themed event.
Throughout the day there was live music provided by Syn City Rockers, food from a noodle shack and resident burger van, while in true carnival style there was a bucking bronco competition with prizes to be won.
Visitors enjoyed the fun and browsed the selection of the very latest Harley-Davidson clothing, parts and accessories.
Organisers said that the atmosphere was fantastic with so many bikers in one place, a live band and delicious food choices, making it a great way to spend a Saturday.
Hundreds of guests came through the doors on the day to explore the dealership and celebrate its birthday.
Reading Harley-Davidson is also home to the Thames Valley H.O.G. Chapter who were on-site planning future ride outs, social gatherings and raising money for charity with a bake sale.
Reading Harley-Davidson hosts many events throughout the year and are often out and about attending local events.
The regular bike nights hosted over the summer months are always a hit with the local biking community.
They take place on every fourth Thursday until the end of September. On the nights, there are local bands, food vans and entertainment for an evening of two-wheel fun.
And the great thing about the Reading Harley-Davidson bike nights are that everyone is welcome, whether you are a keen biker or just fancy an evening with friends checking out the motorcycles. They usually attract hundreds of people come along to enjoy.
Reading Harley-Davidson aims to make it easy and affordable to get on to a new Harley. Its team offers all the help you need to through your test and on to a new bike, all for about £100 per month.
For more information about the Harley-Davidson range and to find see the upcoming events visit www.lindhd.co.uk.
The next bike night will take place on Thursday, June 27 from 6pm.
