A WOKINGHAM automotive technology company has appointed a new general director to spearhead its operations on the other side of the Atlantic.
CitNOW, which is based off Molly Millars Lane, is tasking David Guillory with the company’s rollout in the US and Canada. The firm specialises in automotive video.
Mr Guillory has more than 35 years of experience in automotive retailing, having worked for renowned marques including Audi, BMW, Porsche and Jaguar and will be based in the US state of Georgia.
Amanda Troup, a former CitNOW Brand Manager at Canadian reseller Auto Loyalty, will manage CitNOW training and deployment in North America.
And completing the line-up, Wayne Brannon will assist David, serving as a Non-Executive Director and brings over 30 years of experience in the automotive sector.
Mr Guillory said: “CitNOW as a concept for the automotive market was enough to make me want to join. Coming from a retailing background, I know video is the type of lasting solution that can genuinely help American retailers; it isn’t just a flash in the pan, it is a genuine advancement.
“But it wasn’t just the idea. As the founders of automotive video, CitNOW brings with it over ten years of experience from the UK. This dedicated support network available to both the company and customers is already proving an integral part of our roll-out of the platform across the US.”
Alistair Horsburgh, CitNOW’s CEO added: “With substantial experience in the American automotive market, David’s experience, knowledge and track-record with major brands will no doubt prove the catalyst to CitNOW’s expansion across the USA.”
Mr Guillory lives in Alpharetta, Georgia with his wife Tonya, and his daughter Lily. A fan of the great outdoors, David enjoys fishing, mountain biking and skiing in his spare time.
For more on CitNOW, visit www.citnow.com
