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    MP Yuam Yang outside the takeaway.

    MP says sorry for social media post

    Noise and floodlighting would impact the location, it was argued. Pic: Andrew Batt.

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Full-fibre internet firm comes to Reading and Wokingham promising 30-day contracts and one of the lowest social tariffs on the market

by Phil Creighton
April 12, 2023
in Business, Wokingham
Tony Hughes, the CEO of 4th Utility, a challenger broadband firm moving in to Reading and Wokingham

Tony Hughes, the CEO of 4th Utility, a challenger broadband firm moving in to Reading and Wokingham

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A COMPANY offering full-fibre broadband to Reading and Wokingham homes says it is committed to offering fast, affordable internet to all homes, with a special social tariff available.

4th Utility is a challenger brand to many of the established providers in the UK and, as the installation of ultrafast broadband rolls out across the boroughs, is starting to provide services to residents. It is not currently available everywhere, as installation works continue.

The firm’s CEO Tony Hughes says it is committed to keeping prices low and offers 30-day rolling contracts, something that sets it apart from larger firms.

Its social tariff is £13.99 a month, one of lowest on the market.

He said: “Digital inclusivity is hugely important in helping reduce the digital divide across the nation, that’s why it is vital broadband providers offer competitive and affordable deals for all.

“We believe there should be better access to more affordable options. In this day and age, broadband is something we all need to live and thrive – it’s an essential part of everyday life.”

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Mr Hughes said his firm also offers a variety of regular broadband tariffs at some of the fastest speeds available.

And he said his firm’s decision to offer rolling contracts was better for the consumer, rather than being locked into contracts that rise on an annual basis.

“As a company, we believe if you cannot consistently deliver high quality for the price you are charging, then the consumer should not be expected to continue paying when there are better options out there,” he said.

“If people don’t like the service, they should be able to leave and not be tied in for months or in some cases years. Consumers should have flexibility and choice.”

For more information, log on to: https://the4thutility.co.uk/

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