A new boutique has opened in Wokingham borough with the goal of supporting new families.
Bumbles and Boo has opened its first shop at Unit 16, Suttons Business Park in Earley.
Founded in 2018 by two working mums, Bumbles & Boo is inspired by the joys and challenges of becoming parents.
Named after their daughters’ nicknames, the brand began as a way to create beautiful, practical gifts that support new families.
The decision to launch a physical store came in response to a noticeable gap in the local market – in that there simply weren’t enough dedicated baby product shops in the area.
The brand is built on the belief that shopping for new arrivals should feel joyful, supportive, and personal.
The boutique provides a friendly, consultative shopping experience, perfect for parents, grandparents, and gift-givers looking for something truly thoughtful.
With free on-site parking and a relaxed, out-of-town setting, visiting couldn’t be easier. They also offer a click and collect service, so you can conveniently shop online and pick up your order in-store.
Co-founder Emma Weldon said: “We’re incredibly excited to welcome the local community into our new boutique, and we can’t wait to share our world of thoughtful gifting and baby essentials with you.”
