A new look supermarket looks very familiar thanks to return of a much-loved logo.
The Co-op branch in London Road, Wokingham was reopened today following a £350,000 makeover.
The store is one of the first in the country to receive a 21st century makeover, and features new product ranges and a renewed focus on the Co-op’s historic values. This includes a focus on fresh, healthy foods and essentials, and an improved in-store bakery range.
The store is also championing its new Community Pioneer role. Team member Allison Frith will work to foster involvement in community activities, helping to understand and develop solutions to meet community needs including support for the British Red Cross as well as other local charities.
To mark the reopening, staff offered free samples of doughnuts to passers-by and invited customer Soonita Kathoke to help cut the ribbon to officially declare the store open.
She said: “They asked me as I walked into the shop – I’m a regular customer.
“It looks very nice inside.”
Sean Burke, Manager of the Co-op on London Road, said: “We are thrilled to have made such a significant investment in Wokingham, and delighted that we have a fantastic new food store with which to serve the community – it is an exciting time for the whole team.
“The Co-op is a community retailer, and we are committed to playing an active role in local life, embracing the area’s community spirit.
“As well as raising money for local charities, we will also be supporting the Co-op’s national partnership with British Red Cross to confront loneliness.”
A new Co-operative store has also opened in Market Place. We’ll have news of how it has helped the Salvation Army in next Friday’s Wokingham Paper
