Almost 13,000 people have signed up to take part in Wokingham Borough’s Beat the Street initiative since its launch earlier this month, covering a combined 63,000 miles in the borough.
The fun and healthy community game, which is designed to get everyone more active by exploring Wokingham Borough, is back again – and it’s already bigger and better than before.
As well as covering more areas, mostly those where the council wants to improve air quality, this year’s number of players is double the 6,200 who took part last time.
As of Tuesday morning (June 18) they’ve already walked, wheeled or cycled 63,387 miles, and are on track to smash the previous record of 151,000 miles.
It’s free, fun and for everyone
Beat the Street is free to enter and open to all ages and abilities, so everyone is encouraged to take part before it finishes on Wednesday, July 17.
Players earn points by tapping a contactless card on “Beat Boxes” at more than 100 locations across Wokingham town, Winnersh, Woodley, Twyford, Finchampstead, Arborfield, Hurst and Wargrave.
The boxes are attached to lampposts or other street furniture, and people can either walk between them or use other types of healthy, sustainable travel like cycling.
Players can join a school, community, family or workplace team and a range of prizes are on offer – as well as the chance to enjoy some fun competition and top the local leaderboards.
It’s run by Intelligent Health, based in Reading, in partnership with the council’s My Journey Wokingham team, and funded by the Department for the Environment, Food and Rural Affairs.
School enjoys opening day sunshine
Among those taking part on the first day were several classes from Addington SEN School in Woodley.
Pupils walked, ran or wheeled to their nearest boxes while being guided by school staff, who were accompanied by the My Journey team.
Chris Easton, assistant director for highways and transport at Wokingham Borough Council, said: “Active travel is for everybody, so we’re delighted that more people are taking part in this year’s expanded game and would love even more people to join in the fun over the next month or so.
“There are so many health benefits to being more active, and it helps the environment too, so we hope this will encourage people to change their daily habits in the long term.”
How to get involved
To play, residents can sign up at beatthestreet.me/wokinghamand pick up a free card from the locations listed on the site, as well as checking a map of all beat box locations. Alternatively, they can download the Beat the Street app for Apple or Android devices.
Once they’re up and running, they can simply visit two Beat Boxes within an hour to collect their first points – and just keep going from there.