Southern Co-op is celebrating a new moment in its history after the roll-out of electronic shelf edge labels throughout its stores – including in Wokingham.
The regional, independent co-operative has embraced what it says is the future of shopping with the technology, which will also have an environmental benefit by significantly reducing the amount of paper used in stores.
The company estimated that £220,000 will be saved each year in paper and consumable costs.
Southern Co-op’s Retail Proposition Manager, Pete Treasure, said: “We trialled the technology with ScotMid Co-op at the end of 2020, and the feedback from store colleagues was so overwhelmingly positive that we knew we needed to move forward and roll this out across all of our stores.
“The technology has been wholeheartedly embraced by our colleagues who often found the task of replacing the paper labels tedious.
“The best thing is that it enables promotions to change over as soon as a store opens its doors. Plus, the larger electronic labels can display legal information such as allergens, Think25 messaging and home delivery options.”
The cutting-edge technology is manufactured by SoluM, a Samsung-invested company, and is run in partnership with Cambridge-based technology integrator Herbert Retail.
To find out more about Southern Co-op’s long-term strategy, including its commitment to climate change, visit https://southern.coop/how-we-do-it/sustainability.
