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Wokingham’s “friendliness” ranking revealed

by Andrew Batt
August 28, 2026
in Community, Featured, Lifestyle, News, Wokingham
Wokingham town centre

Wokingham town centre

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Wokingham has been ranked 79th of 296 places in the country in a new index from Oxford University that indicates the comparative friendliness of the places they live.

It revealed that 69.8% of residents are proud to live in their local area, compared with 59.7% in England overall.

It also discovered that 21.5% of Wokingham residents formally volunteer at least once a month (e.g. with a charity), compared with 16.5% nationally.

The new interactive index allows people to compare how friendly their local area is compared to others across the country, and to have their say on whether the official stats reflect their own experience of where they live.

The index is based on existing government data from the Community Life Survey, and gives 296 local authorities in England a score out of 100 based on their national ranking on across eight variables including how often they chat to neighbours, feelings of loneliness and belonging, level of trust in neighbours, local pride, volunteering and levels of participation in civic life.

The National Conversation project, part of the Independent Commission on Community and Cohesion, has not yet concluded its findings.

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According to the government collected stats the top 10 ‘friendliest’ areas are:

  1. The Isles of Scilly

  2. South Hams

  3. West Devon

  4. Derbyshire Dales

  5. Richmond-upon-Thames

  6. Stratford-on-Avon

  7. Stroud

  8. Rutland

  9. Winchester

  10. Lewes

At the other end of the scale those ranked lowest in terms of friendliness and connectedness are:

  • Crawley

  • Thurrock

  • Sandwell

  • Brent

  • Walsall

  • Ipswich

  • Mansfield

  • Ashfield

  • Stoke-on-Trent

  • Barking and Dagenham

Brendan Cox, co-founder of the Together Coalition, said: “This index tells us what government stats think are the most and least connected areas of our country. But we know that government stats are just part of the picture.

“So whatever you think of your area’s ranking – have your say on what your area is actually like by taking part in the National Conversation.

“The survey takes less than ten minutes and will help build the best picture we have ever had of our connections.”

The Index has been developed by the Secretariat to the Independent Commission on Community and Cohesion and is designed to encourage people to share their own views of their area as part of the National Conversation.

“The Oxford University survey is trying to build the best picture ever of what connects and divides us.

Tens of thousands of people have already taken part.

Jon Cruddas, co-chair of the Independent Commission on Community and Cohesion, and former MP for Dagenham, the area that came bottom according to government stats said: “This index is designed to get us talking.

“And I nearly choked on my cornflakes when my old area came rock bottom.

“I think government stats miss a lot of what really makes an area tick, including my old town.

“But that’s why we have developed it, to spark a conversation – because what we really want is your view on your area.”

With the National Conversation closing on 31 August, people have just a few days left to have their say on the type of country they want to live in via https://www.national-conversation.ox.ac.uk/.

The National Conversation results will be published by the Independent Commission on Community and Cohesion at the end of the year.

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