Officers at Wokingham Borough Council have approved plans for new advertising, signage and paint applied to a Grade-II listed building in Wokingham town centre.
Agents for Zizzi in Broad Street submitted their plans to Wokingham Borough Council, which included the addition of a new serving hatch to facilitate order collection.
In its application, agents wrote: “Given the general commercial make-up of this site and building, we do not foresee any detrimental impact by installing signage on the building including the front door, window frames and façade.
“The installation of new signage to the frontage is minimal and replacing almost like for like, and therefore we foresee no detrimental impact on the building with regards to our undertaking the above works.
“The signage conforms to the Conservation area appraisal, and is in line with the Council’s Shopfront Advertising for Historic Buildings.”
No other changes were applied for.
During the consultation, a spokesperson for the Wokingham Society had said: “We encourage well-designed shop fronts and signage that retain the historic style of the town and the Market Place.
“It is noted that the previous application has been approved.
“There could be an argument as to what is acceptable ‘good design’ in an historic setting of shop fronts and signage.
“Of concern is the illumination of signage and creeping popularity of grey/black shop fronts that is turning the town into a dark dismal location. “
Approval was granted on September 30.
