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Shoppers sniff out festive fragrances

by Andrew Batt
November 17, 2023
in Business, Charvil, Lifestyle, News
Scented candles, reed diffusers and room sprays in 40 designer-inspired fragrancesdrew the crowds at Shiplake College Xmas Fair where the Simply Nevaeh sales ladies werekept busy throughout. From l to r: Emma Street and Jo, Donna, Kathy and Kiera McNamara.

Scented candles, reed diffusers and room sprays in 40 designer-inspired fragrancesdrew the crowds at Shiplake College Xmas Fair where the Simply Nevaeh sales ladies werekept busy throughout. From l to r: Emma Street and Jo, Donna, Kathy and Kiera McNamara.

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Candles and air sprays which add the aroma of fresh pine needles to artificial Xmas trees were the stars of the show when a Charvil startup launched a range of 40 fragrance candles and diffusers at Shiplake College Xmas Fair last week.

“This was our maiden event, and we were overwhelmed by the response to our products,” said Jo McNamara, head of sales for the family-run venture called Simply Nevaeh.

The business is run by her mother, Kathy (production), sister Donna (merchandising), niece Kiera (design) and sister-in-law Emma Street (admin).

The business is named after Donna’s daughter, Nevaeh.

Jo said: “Some of our most popular fragrances sold out before the end of the day, so we had to send two of our team back to base to make some more.

“We also took orders for several huge multi-wick 1.7kg candles at £90 each, while our Xmas Tree scented candles and diffusers were a big hit.

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Fresh bread aromas, such as Croissant and Pain Au Chocolat, also appealed to festive homemakers.

The Charvil-based startup is attending several other Xmas fairs in the coming weeks including Hillside Primary School, Lower Earley (November 25), Wellington Arms, Stratfield Turgis (November 26), Signature Living, Caversham (December 1), the Village Hall in Hurst (December 2), Langtree School, Reading (December 3) and at Peacock Farm in Bracknell (December 6, 13 and 20)

They will soon be opening an online shop, and can take Christmas orders by telephone on 07557 345306 until December 19.

Other fragrances include: Black Orchid, Black Plum & Rhubarb, Citron Vert & Bay, Cypress & Grape, English Pear & Freesia, Kouros Dusk, Lemongrass & Ginger, Lime Basil & Mandarin, Ombre Leather, Oud Wood, Rock Salt & Driftwood, Rose Thorn, Seychelles, Starburst, Tobacco Vanille, Wild Cherry and Winter.

All are available as candles – made from environmentally-friendly coconut and rapeseed wax – reed diffusers or room atomisers.

Simply Nevaeh also produces a range of car scent sprays, as well as memorial candles and personalised celebration candles.

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