A WINNERSH-BASED company has signed a collaboration agreement to accelerate AI innovation in Saudi Arabia.
Bexprt, an award-winning digital consultancy, announced the signing of a multi-year Strategic Collaboration Agreement (SCA) with Amazon Web Services (AWS).
The UK consultancy specialises in AI solutions and cloud infrastructures, and works with clients across Europe, the Middle East, and North Africa.
The SCA was signed to accelerate digital transformation across the Kingdom of Saudi Arabia, and formalises the partnership between Bexprt and AWS.
“I am excited about the extended partnership between AWS and Bexprt, and thank Bexprt for the great support they are delivering to SAT,” said Bader Al-Balwiy, CTO of SAPTCO Alsa Transport (SAT).
Bexprt established a regional office in Riyadh, Saudi Arabia, in 2022, to better invest in the Saudi market.
It has since focused on building Saudi talent and advancing customers’ digital capabilities.
Now, under the collaboration, the AI services company will expand the deployment of its Enterprise AI platforms to the planned AWS Saudi Arabia Region.
Bexprt’s AI agents and modules, Bex-Gen™️, have a range of capabilities including analytics, decision intelligence, and data extraction.
“We are thrilled to take our relationship with AWS to the next level through this multi-year Strategic Collaboration Agreement,” said Mohamed Hamdy, CEO of Bexprt.
“Having our Agentic AI solutions generally available locally in the upcoming AWS Saudi Arabia Region will significantly accelerate our customers’ cloud journeys and AI adoption.”
The AI tools are intended to enable customers to modernize their operations, innovate faster, and improve efficiency.
The collaboration with AWS will also include joint innovation programmes, skills enablement, and industry-specific AI accelerators that help organizations attain greater business value.
“AWS is committed to empowering Saudi organizations with the most advanced cloud and AI technologies,” said Amr Almasri, AWS Country Lead, Saudi Arabia.
“Our collaboration with Bexprt will accelerate innovation, drive cloud adoption, and help customers realise the full potential of AI and modernisation – supporting the Kingdom’s vision for a diversified, digital economy.”
The SCA between Bexprt and AWS marks a significant step towards this goal of digital transformation in Saudi Arabia.
“Together, we are enabling organizations across the Kingdom to move swiftly from proof of concept to full-scale production—resiliently, efficiently, and with measurable impact,” said Mohamed Hamdy.
For more information, visit: bexprt.com and aws.amazon.com.
