Every Minute Matters, Siren Craft Brew’s big favourite California IPA comes with a big message.
On Wednesday, April 29, Finchampstead-based Siren Craft Brew launched a campaign that celebrates the value of time in all its forms, and by walking, cycling or running, you can unlock big rewards.
You can redeem rewards across Siren’s venues – the Tap Yard, Siren RG1 bar or George & Dragon Swallowfield. Every Minute Matters isn’t limited to Berkshire either, as anyone around the country can get involved – get online for more chances to win.
An ‘S’ on the side of Snowdon? A bike trail across the Midlands? Or simply a morning dog walk. However you choose to take part, Every Minute Matters.
To win, the task is simple. Record your best attempt at an ‘S’ shape inspired by the Siren logo, using your favourite exercise app – MapMyRun, Strava, Komoot – and show it at Siren venues for a reward or upload it to the Siren Craft Brew website.
The bigger the effort, the bigger the reward.
At the end of the campaign, one lucky Siren Craft Brew fan who uploads the best map, will win a branded minifridge and mixed case.
Every Minute Matters, so we make every minute count.
