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    Cllr Adrian Betteridge, tyhe executive for highways,, Cllr Roberta Brooks and members of the WBC and Balfour Beatty project team, ahead of the opening of the new link road last week.

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Home Area Bracknell

Initiative for young drivers

by Andrew Batt
October 8, 2024
in Bracknell, Community, Education, News, Reading, Travel (news), Wokingham
Go Drive has been described as an innovative road safety program.

Go Drive has been described as an innovative road safety program.

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Go Drive, an innovative road safety education program, is set to transform how young drivers learn to stay safe on the road.

Designed to replace the long-standing Safe Drive Stay Alive initiative, Go Drive uses behavioural science to create an engaging one-hour session, featuring a 50-minute film and four interactive tasks.

Created through collaboration between road safety organisations and partners across the southeast, Go Drive aims to reduce road accidents among young drivers by fostering safer driving attitudes and behaviour.

Academic research shows those that take part in Go Drive demonstrate significant improvements in the understanding of road risks, including driving while fatigued and the dangers of peer influence.

Go Drive is easy to deliver within schools, colleges, and community groups, making road safety education accessible to a wider audience. The session requires minimal setup and uses interactive discussions to engage students directly.

Superintendent Mark Lewis, head of the joint operations road policing unit at Thames Valley Police, said: ‘Through collaboration with key safety partners, we’re making road safety more engaging and accessible for young people, ensuring they develop safer driving habits for life.

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“Developing these habits is key to preventing harm and ultimately saving lives, creating safer and healthier roads for everyone to use.”

For more information and how to register for Go Drive head to GoDrive

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